E.Land women’s wear brand ‘ROEM’ announced on January 24 that they selected idol and actress Sejeong Kim as its new brand muse.
On this day, ROEM also unveiled a lookbook for the first collection of this year, ‘Signature Line,’ with the new model Sejeong Kim. The Roem signature line mainly consists of tweed dresses and tweed setups. It will be officially out on January 25 through the ROEM official online store and stores nationwide.
An official from E.Land ROEM said, “Sejeong’s bright and positive image and ROEM’s romantic and feminine concept met, making this campaign even more synergistic.”
The new lookbook for the 2022 spring/summer season, where ROEM and Sejeong Kim met, can be found at ‘ROEM.com,’ the official online mall for ROEM.
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